As AI becomes more prevalent in marketing, finding the right balance between automation and human creativity is crucial. In this episode of SuperMarketers, host Gen Furukawa and guest Alex Montas Hernandez, Head of Marketing at BENLabs and Founder of The Remarkable Agency, discuss how to leverage AI to enhance your marketing efforts while still maintaining the human touch. Tune in to learn how to strike the perfect balance and create marketing campaigns that resonate with your audience.
Alex Montas Hernándezon Linked In
7:45: How AI helped Ben Labs increase website traffic by 50%
13:57: Using AI to create templates for high-stakes emails
19:48: Automating video content creation with AI
26:46: Alex's favorite AI tools for marketers
28:33: The importance of simplicity when incorporating AI into your workflow